{"id":103740,"date":"2026-03-27T10:05:32","date_gmt":"2026-03-27T09:05:32","guid":{"rendered":"https:\/\/www.nordnet.no\/blogg\/?p=103740"},"modified":"2026-03-27T10:26:01","modified_gmt":"2026-03-27T09:26:01","slug":"the-trend-is-your-friend","status":"publish","type":"post","link":"https:\/\/www.nordnet.no\/blogg\/the-trend-is-your-friend\/","title":{"rendered":"The trend is your friend"},"content":{"rendered":"\n

\u00c5 lykkes i aksjemarkedet handler i stor grad om \u00e5 klare \u00e5 koble f\u00f8lelsene fra investeringene. Det er lettere sagt enn gjort. N\u00e5r markedet svinger, trigges b\u00e5de frykt og gr\u00e5dighet \u2013 to f\u00f8lelser som sjelden leder til gode beslutninger over tid.<\/strong><\/p>\n\n\n\n

Samtidig er det mange som tror at en god investeringsstrategi m\u00e5 v\u00e6re komplisert for \u00e5 fungere. Det finnes utallige strategier, og du kan gj\u00f8re dem s\u00e5 avanserte du vil. Likevel er det ikke slik at mer kompleksitet n\u00f8dvendigvis gir bedre resultater. Ofte er det motsatt. De enkleste prinsippene er gjerne de som fungerer best, nettopp fordi de er lettere \u00e5 forst\u00e5 og ikke minst lettere \u00e5 f\u00f8lge over tid.<\/p>\n\n\n\n

En av de enkleste strategiene som finnes, kan oppsummeres i \u00e9n setning: Aksjer som stiger har en tendens til \u00e5 fortsette \u00e5 stige, mens aksjer som faller ofte fortsetter \u00e5 falle. Dette strider mot magef\u00f8lelsen mange investorer har. N\u00e5r en aksje har steget mye, frister det \u00e5 ta gevinst. N\u00e5r en aksje har falt kraftig, f\u00f8les den billig og fristende \u00e5 kj\u00f8pe. Men i praksis er det ofte en grunn til at aksjer beveger seg som de gj\u00f8r. Vinnere tenderer til \u00e5 forbli vinnere, og tapere tenderer til \u00e5 forbli tapere.<\/p>\n\n\n\n

Hos Investtech har vi analysert dette systematisk over lang tid. Ved hjelp av algoritmer identifiserer vi trender i aksjer p\u00e5 en objektiv m\u00e5te, basert p\u00e5 kursutvikling. Hver dag analyseres markedet, og alle aksjer klassifiseres i stigende, horisontale eller fallende trender. Algoritmene vurderer blant annet m\u00f8nstre som stigende bunner og fallende topper, og blant titusenvis av mulige trendkombinasjoner identifiseres den mest optimale trenden for hver enkelt aksje.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Fordelen med en slik tiln\u00e6rming er at den fjerner f\u00f8lelser fra analysen og gj\u00f8r det mulig \u00e5 unders\u00f8ke hva som faktisk skjer med aksjer i ulike trendfaser. I perioden 2008 til 2020 identifiserte vi rundt 35 000 tilfeller av aksjer i stigende trender i Norden<\/a>, og m\u00e5lte hvordan disse utviklet seg de neste tre m\u00e5nedene. Resultatene viste en annualisert avkastning p\u00e5 16,3 prosent, sammenlignet med 9,7 prosent for referanseindeksen i samme periode. Det tilsvarer en meravkastning p\u00e5 rundt 6,5 prosentpoeng. Samtidig s\u00e5 vi at aksjer i fallende trender i snitt gjorde det svakere enn markedet.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

En naturlig forklaring p\u00e5 dette er dynamikken mellom kj\u00f8pere og selgere. I en stigende trend m\u00e5 kj\u00f8pere hele tiden opp i pris for \u00e5 f\u00e5 tak i aksjene, noe som indikerer sterk ettersp\u00f8rsel. I en fallende trend er det motsatt: selgere m\u00e5 stadig akseptere lavere priser for \u00e5 komme seg ut. P\u00e5 kort sikt kan kursutviklingen virke l\u00f8srevet fra selskapets fundamentale utvikling, men over tid ser vi ofte at stigende inntjening gjenspeiles i en stigende trend \u2013 og motsatt.<\/p>\n\n\n\n

For investorer som \u00f8nsker en enkel og praktisk tiln\u00e6rming, kan dette v\u00e6re et godt utgangspunkt. Strategien krever verken avanserte modeller eller kontinuerlig makroanalyse. Den kan i sin enkleste form oppsummeres slik: Kj\u00f8p aksjer i stigende trender, og hold deg unna aksjer i fallende trender.<\/p>\n\n\n\n

Det h\u00f8res kanskje for enkelt ut, men historien viser at det ofte er nettopp de enkle prinsippene som fungerer best. Ikke fordi de er mest sofistikerte, men fordi de faktisk lar seg gjennomf\u00f8re i praksis. <\/strong>Mange har tapt mye penger p\u00e5 kompliserte strategier de ikke klarer \u00e5 f\u00f8lge konsekvent. Da kan det enkle ofte v\u00e6re det beste.<\/p>\n\n\n\n

\n
F\u00f8lg dine aksjer med Investtech hos Nordnet<\/a><\/div>\n<\/div>\n\n\n\n

<\/p>\n\n\n\n

Analysene er utarbeidet av Investtech.com AS (\u201cInvesttech\u201d) i henhold til Investtechs retningslinjer og disclaimer. Analysene skal anses som inspirasjonskilde og markedsf\u00f8ring, og bygger p\u00e5 kilder som Investtech anser som troverdige. Investtech garanterer ikke fullstendigheten eller riktigheten av analysen. Eventuell eksponering i henhold til signalene som fremkommer i analysene st\u00e5r fullt og helt for investors regning og risiko. Investtech er ikke ansvarlig for noe tap, verken direkte eller indirekte, som oppst\u00e5r som en f\u00f8lge av bruk av Investtechs analyser. Opplysninger om eventuelle interessekonflikter vil alltid fremg\u00e5 av analysen. Ytterligere informasjon om Investtechs analyser finnes p\u00e5 www.investtech.com\/disclaimer<\/a><\/p>\n\n\n\n

Fint \u00e5 vite.<\/strong><\/h3>\n\n\n\n

Dette blogginnlegget er ikke en anbefaling om \u00e5 kj\u00f8pe eller selge verdipapirer. Innlegget er utarbeidet for informasjonsform\u00e5l av v\u00e5r samarbeidspartner og er derfor ikke investeringsr\u00e5dgivning. Historisk avkastning er ingen garanti for fremtidig utvikling. Pengene som plasseres i fond kan b\u00e5de \u00f8ke og redusere i verdi, og det er ikke sikkert at du f\u00e5r tilbake hele det investerte bel\u00f8pet. <\/p>\n","protected":false},"excerpt":{"rendered":"

\u00c5 lykkes i aksjemarkedet handler i stor grad om \u00e5 klare \u00e5 koble f\u00f8lelsene fra investeringene. Det er lettere sagt enn gjort. N\u00e5r markedet svinger, trigges b\u00e5de frykt og gr\u00e5dighet \u2013 to f\u00f8lelser som sjelden leder til gode beslutninger over tid. Samtidig er det mange som tror at en god investeringsstrategi m\u00e5 v\u00e6re komplisert for […]<\/p>\n","protected":false},"author":20018,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"ghostkit_customizer_options":"","ghostkit_custom_css":"","ghostkit_custom_js_head":"","ghostkit_custom_js_foot":"","ghostkit_typography":"","_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","footnotes":""},"categories":[6697],"tags":[],"class_list":["post-103740","post","type-post","status-publish","format-standard","hentry","category-analyser-innsikt"],"acf":[],"all_images":{"thumbnail":{"src":"https:\/\/blogg.nordnet.no\/wp-content\/uploads\/sites\/2\/2026\/03\/EksternbloggsakInvesttech_Blogg-1-150x54.png","width":150,"height":54,"crop":true,"srcset":"https:\/\/blogg.nordnet.no\/wp-content\/uploads\/sites\/2\/2026\/03\/EksternbloggsakInvesttech_Blogg-1-150x54.png 150w, 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